DIGITAL TRANSFORMATION INDEX
Organizations and leaders are obliged to make attempts on their own to enable learning and preparing people for the future. Business leaders must practice what they preach. All businesses must be internally digital before transforming their external identity.
Digital Transformation is application of digital capabilities to processes, products, and assets to improve efficiency, enhance customer value, manage risk, and uncover new monetization opportunities.
Simply put, at CONSULTREE we view Digital Transformation as the adaptation to the evolving digital landscape and customer demands through innovative strategy, culture, insights and technology.
With these challenges in mind, we have developed DTI – a Digital Transformation Index assessment. The purpose of this assessment is to measure the level of readiness of organizations and its leaders for Digital Transformation based on five dimensions: Vision, Organizational Culture, Customer Experience, Insights, and Technology.
SIX DIMENSIONS OF THE DIGITAL TRANSFORMATION INDEX
Align to a “North Star”: this element points the company in a unified direction. Crafting an effective North Star vision statement is paramount to corporate success. A vision statement should be audacious, motivational, and leave no doubt as to what the company intends to become.
Connect your brand to customer experience:
employees’ efforts should be invested in satisfying the customer. “The Customer Comes First” must be an innate part of the culture. All teams must understand their customer, embrace customer needs, and solve customer problems as the main driver to their work.
Find your company’s readiness for a Digital Transformation